32Red has extended their shirt sponsorship deal with Swansea City Football Club by agreeing a new 3 year deal with the Football League Championship side. Swansea City came 3rd in the league which means they will be in the play-offs and may get into the Premier League.

32Red will continue to have their logo on the Swansea City home and away shirts as well as being the official online gambling partner. 32Red used to be Aston Villa’s shirt sponsor previously too.

Swansea City’s vice-chairman, Leigh Dineen said of the deal: “To secure such a prestigious sponsor for another 3 years in such a difficult climate speaks volumes”. He then went on to say to they’ve had “a fantastic working relationship with 32Red over the last 2 years”.

Ed Ware, CEO of 32Red said they were “thrilled to be extending” their commitment to Swansea City. He went on to say that “the high quality of the football played by the Swans sits well with our second to none approach to providing an outstanding service to our players, and the friendliness and professionalism at the club also complements our own approach to our loyal players”.

The deal between 32Red and Swansea is also committed to acting responsibly within the community by supporting Football League guidelines. This will entail not promoting gambling on children’s shirts from the new season.

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